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Author Topic: Is Office on iPad worth $2.5bn to Microsoft?  (Read 2779 times)

Offline Simon

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Is Office on iPad worth $2.5bn to Microsoft?
« on: February 18, 2013, 12:35 »
Microsoft has so far refused to sell a full version of Office for the iPad - and that could be costing it billions, according to one analyst.

In a research note last week, Adam Holt of Morgan Stanley said Office for iOS could be worth $2.5bn in revenue a year to Microsoft, according to a report in Forbes.

"Office on iPad could be a several billion dollar opportunity," Holt writes in his research note. "While [Microsoft] has resisted offering a full version of Office for the iOS, the company may ultimately decide there is more upside with Office on iPads, particularly if [Windows] tablets fall short of expectations."

Holt doesn't think Office Web Apps, which are accessed through a browser, offer enough functionality, adding that a recent survey by his firm suggested 60% of respondents thought Office was key for tablet use.

That's one reason Microsoft may choose to hold Office back: it's a selling point for its own Surface tablets, as well as those made by third-party manufacturers running Windows 8.

Read more: http://www.pcpro.co.uk/news/enterprise/380017/is-office-on-ipad-worth-2-5bn-to-microsoft#ixzz2LFmjgSvk
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Offline Clive

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Re: Is Office on iPad worth $2.5bn to Microsoft?
« Reply #1 on: February 18, 2013, 20:28 »
Not sure I would want to use Office on my iPad! 

Offline Simon

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Re: Is Office on iPad worth $2.5bn to Microsoft?
« Reply #2 on: February 18, 2013, 20:33 »
Might be nice to have the choice, though.
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Offline Clive

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Re: Is Office on iPad worth $2.5bn to Microsoft?
« Reply #3 on: February 18, 2013, 20:43 »
For those with much more patience than myself!  ;D

Offline Simon

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Re: Is Office on iPad worth $2.5bn to Microsoft?
« Reply #4 on: February 18, 2013, 21:28 »
You haven't given up on it already!   ::)
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Offline Clive

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Re: Is Office on iPad worth $2.5bn to Microsoft?
« Reply #5 on: February 18, 2013, 22:50 »
It's on the back burner.   :laugh:

Offline Simon

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Re: Is Office on iPad worth $2.5bn to Microsoft?
« Reply #6 on: February 18, 2013, 23:25 »
Defeatist!   ;D
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Offline Clive

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Re: Is Office on iPad worth $2.5bn to Microsoft?
« Reply #7 on: February 19, 2013, 12:40 »
Oh not yet, my son will start asking questions eventually.   ;D


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